– 4 WEEKS
UNINT – Store Manager Program
STORE MANAGER PERSONAL SELLING STRATEGY SESSION
– Positioning and Segment – Location
– Store Design
– Loyalty Management
OPERATIONS
– Assortment & Merchandising
– Communication and Promotion – Logistics and Operations
– Information Technology
– Human Resources
Final Stage (OPTIONAL)
– Analysis and control of the eco-financial dimension – Corporate Social Responsibility